Tech4more

Building a small business is no easy task because, by definition, you've got limited resources to work with. A lack of manpower, brand awareness, and (most importantly) budget can be major inhibitors preventing you from taking your business where you want it to go. Thankfully, the internet has provided an avenue for success that small businesses just didn't have access to before. While you used to be limited to local customers and whoever else you could bring in through word of mouth, the internet not only expands the geographic reach of … [Continue reading]

Mobile marketing has become the buzzword for the closing year of the second decade of the new millennium. This is because mobile phones have permeated all aspects of our lives. You will hardly find anybody today who does not use a smartphone. Hence, it makes sense for us to embrace technology to keep pace with the digital era. Mobiles have thus become an indispensable platform where they can discover new vistas of purchase and exploration. In this scenario, it makes sense to have an effective business to consumer to B2C strategy that will … [Continue reading]