Cyberattacks, data breaches, viruses, and spyware are familiar words we hear in everyday life today. More than ever, consumers and businesses alike are vulnerable to cybercrimes in this advancing digital age. So what can businesses do to protect themselves as well as their consumer’s sensitive information? Enter endpoint protection. What is endpoint protection, you ask?
Let’s first talk about a typical business network. Generally, a business network consists typically of internet service, hardware (mobile phones, computers, laptops, tablets, etc.) and antivirus software. You may have a firewall to serve as your business network’s protection, you may have an antivirus software to protect the software used in your hardware, but what do you use to protect your devices?
That is what endpoint protection software does; it protects the device or devices (endpoint or endpoints) that connect to your business network. Today, we will talk about three reasons why your business needs software for endpoint protection.
In today’s highly competitive market, gaining your customer’s trust is at the core of every successful business, no matter what industry your business is in. Earning your customer’s and potential customer’s trust is no easy feat, especially in today’s modern society.
To alleviate your customer’s and client’s stress (in this already stressed-out world) and earn their trust, provide them with a secure environment to do transactions in. This is one reason why your business needs endpoint protection software, to gain and maintain one of the most coveted aspects of business, your customer’s trust.
Like anything we carry along with us, whether it be a mobile phone, our wallet, or our purses, we are always at risk of getting our belongings stolen. What’s worse is if our devices get stolen, all of our sensitive information that is in it also gets taken. Businesses are also exposed to this risk. When it happens, they suffer from greater consequences.
For instance, you have issued your employee a laptop to conduct business while away from the office. One day, your employee was riding public transit, and as they were leaving, an unsavory person took off with your company’s laptop. This laptop happened to contain sensitive information that included your company’s banking information and other business-related information.
This is where software for endpoint protection will benefit you the most. It will secure your information, even if you can no longer track the device. This provides you and your employee peace of mind knowing that the sensitive information stored on the laptop cannot be accessed and will not fall into the wrong hands.
More Than Your Typical Antivirus Software
You may have an antivirus software already set up in your computer or device, but is it enough? I think not. Why? Although antivirus software is one of the components of endpoint protection, it merely isn’t enough protection for your business by itself.
To complement your arsenal of software protection, you should include endpoint protection software to safeguard various endpoints of your business network. Not only does it protect against cyberattacks, but it also helps monitor a device’s health (i.e., short battery life, lags, user authorization, etc.).
Earning and building trust with your customers, preventing unauthorized access to sensitive data, and supplementing your company’s device security are only to name the top 3 reasons why your business needs endpoint protection. Stay ahead and don’t fall behind, keep your data and devices secure, get endpoint protection today.